Talia Heritage Jewellery
A strategic process that delivered a no-revision visual identity that feels authentic, elegant, and effortless.
BRAND STRATEGY | BRANDING | VISUAL IDENTITY
CLIENT
Talia Heritage stands for timeless, handmade jewellery for everyday – chunky, earthy, textured pieces that evolve as they’re made through a circular artistic process. Each item is one of a kind, shaped by whatever inspires Talia in the moment. Influenced by a mixture of Middle Eastern and Scandinavian heritage, the pieces balance simplicity with creative expression, emphasising natural, organic forms.
CONCEPT
This identity was about finding the sweet spot between Scandinavian restraint and Middle Eastern opulence. Minimal, elegant lines meet rich textures and warmth, reflecting both clarity and depth. The result is a brand that feels personal and premium without pretence. It captures not just the craft of the jewellery, but the story and spirit behind it, a visual identity that is, in Talia’s own words, “just me.”
PROCESS
Starting with strategy, and asking the right questions means fewer detours - and a brand that feels right from the first draft.
001 STRATEGY FIRST
Two in-depth sessions, and strategy document defined values, goals, audience, and opportunities.
002 FINDING THE VOICE
A brand personality quiz kept the sessions fun and uncovered the brand’s character and tone of voice.
003 DESIGN AND DELIVERY
From there, I developed the visual identity. It landed so closely with Talia’s vision that no alterations were needed.
004 THE TOOLKIT
Finally, I delivered a set of brand guidelines, giving Talia the tools to apply the identity confidently across every touchpoint.
Would you like your brand identity to feel this aligned, premium, and personal? Let’s start a conversation.
THE MOODBOARD
THE OUTCOME
COLOUR PALETTE
OLIVE
#464C1E
DARK TAUPE
#3E3B37
GOLD
#AF8249
COPPER BLUSH
#F7BA95
